What is the difference between aftershave balm and lotion?

There are some men and sometimes even women who would like to get the right aftershave that will help cool down the area that they have shaved. Aftershave products can come in lotion and balm variants. What is the difference between the two? The lotion variety will have the tendency to become more watery, but the smell will also be stronger.

There are a lot of men who prefer this because they know that it helps to smell great all the time. Those who would like to have lighter scents and will have more moisture in the skin will choose the aftershave balm instead. The scent of the lotion will probably last longer than the balm.