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Which element of the business model addresses the question of why a customer should buy from the firm?

Asked by Robspellman, Last updated: Sep 11, 2021

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F. Lopez

F. Lopez

F. Lopez
F. Lopez

Answered May 10, 2018

Value proposition.

Value proposition alludes to a business or marketing statement that an organization uses to compress why a purchaser should purchase an item or make use of a particular service. This statement persuades a potential buyer that one specific item or administration will include more value or preferred take care of an issue over other comparative contributions will. Organizations utilize this statement to target clients who will profit most from utilizing the organization's items, and this keeps up a financial channel.

A value proposition is a guarantee by an organization to a client or market fragment. It is a straightforward motivation behind why a client should buy an item or administration from that particular business. A value proposition ought to be an unmistakable statement that clarifies how an item understands a pain point, imparts the specifics of its additional advantage and expresses the motivation behind why it's superior to comparative items on the market. The perfect value proposition is brief and offers to a client's most grounded basic leadership drivers.

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robspellman

robspellman

robspellman
Robspellman

Answered Sep 06, 2017

Value proposition

Diff: 2 Page Ref: 66
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