What is the difference between IMC and Marketing? - ProProfs Discuss
Advertisement

What is the difference between IMC and Marketing?

Asked by Lysa , Last updated: Jul 18, 2024

+ Answer
Request
Question menu
Vote up Vote down

1 Answer

I.Isabella

I.Isabella

I.Isabella
I.Isabella

Answered May 28, 2020

IMC is said to be different from traditional marketing but a lot of people do not usually understand how so. IMC means Integrated Marketing Communications. Marketing is known to be the act of making sure that products and services will become noticed and eventually bought by people. Marketing is vital in today’s world because all types of businesses make use of this.

The main goal of marketing is to identify the customers who are interested and make sure that they will purchase. IMC is known to be an integrated form of marketing wherein all of the marketing types like digital marketing, direct marketing, advertising, and so much more will be tackled.

upvote downvote
Reply 

Advertisement
Advertisement
Search for Google images Google Image Icon
Select a recommended image
Upload from your computer Loader
Image Preview
Search for Google images Google Image Icon
Select a recommended image
Upload from your computer Loader
Image Preview
Search for Google images Google Image Icon
Select a recommended image
Upload from your computer Loader

Email Sent
We have sent an email to your address "" with instructions to reset your password.