What is the process of dividing a market into distinct groups of - ProProfs Discuss
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What is the process of dividing a market into distinct groups of buyers with different needs, characteristics, or behaviours?

Asked by AlexGhandour, Last updated: Jun 01, 2022

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AlexGhandour

AlexGhandour

AlexGhandour
AlexGhandour

Answered Apr 29, 2019

The process is called Market segmentation.

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